Women in Business

A green awning above the purple door frame marking the entrance to a small Short North mechanic says “AUTO CARE” in bold white letters, but the “alternative” hinted is only apparent after stepping inside. Alternative Auto Care operates on the automotive expertise of women. Just inside the door, service manager Heather Murphy answered phones and customer questions in the tiny office, which also serves as the waiting room....

A green awning above the purple door frame marking the entrance to a small Short North mechanic says “AUTO CARE” in bold white letters, but the “alternative” hinted is only apparent after stepping inside. Alternative Auto Care operates on the automotive expertise of women. Just inside the door, service manager Heather Murphy answered phones and customer questions in the tiny office, which also serves as the waiting room....

I'm afraid of garages. I admit it. My childhood memories of the garage are of my father screaming profanities and launching Craftsman missiles, which ricocheted dangerously through the air. As I grew, little changed that perception. Trips to the local mechanic for my own car were always fraught with men far manlier than me, covered in oil and babbling in curses and gibberish-jargon....